MOBILE APPLICATION DEVELOPMENT :
Mobile usage has begun to penetrate the mainstream marketplace. With more and more consumers using smart phones, it should come as no surprise that close to half of all marketing campaigns in 2010 will direct users to branded mobile applications. To ensure you're interacting with your customers, leveraging mobile applications is a smart strategy. Our world-class designers and architects collaborate to develop innovative, scaleable mobile applications quickly and cost-effectively. Our applications can integrate location-based solutions like GPS so you are always in close proximity to your customer.
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MOBILE WEB DEVELOPMENT & OPTIMIZATION :
According to Millennial Media, the U.S. mobile Web will reach nearly 100 million unique users per month in 2010. With more and more consumers consuming content away from their desktops; you'll want to ensure your brand's messages are accessible on mobile devices. Our team develops eye-catching Web pages specifically designed to be read on a diverse array of mobile platforms. Even if you already have a mobile Web site, our team can enhance functionality and optimize design to ensure your messages stand out.
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BLUETOOTH MARKETING :
Are you looking to reach the ideal customer at the optimal time of engagement? Proximity Blue leverages Bluetooth technology to transmit your marketing message to consumers using Bluetooth-enabled phones. Our servers can transmit everything from video and audio files to ringtones and mobile coupons. Bluetooth technology is successful because of geofencing. Geofencing, or a "geofence", is a virtual perimeter on a geographic area using a location-based service, so that when a Bluetooth device enters or exits the area a notification can be generated. Experts predict the term "geofence" will become a buzz word and a major tool in every marketer's arsenal. That's because it allows marketers to get personal with their customers anytime and anywhere. And as consumers demand relevant news and information based on their surroundings, Bluetooth is sure to be an essential part of the multichannel marketing strategy. We specialize in location-based campaigns that can be conducted at sporting events and shopping centers, when consumers are at the height of engagement. Leveraging our very own Bluetooth servers, our team can customize your Bluetooth-enabled content as needed.
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MCOMMERCE :
Proximity Blue makes it easy for marketers to manage their online business with mobile-specific technologies specifically designed to maximize sales and convert browsers into customers safely and efficiently. We also enable mobile-based financial transactions to be conducted right from a consumer's cellular phone. This technology is seamless and secure, making it easier than ever to close a sale at the height of engagement.
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INTERACTIVE TECHNOLOGY SOLUTIONS :
From stunning Flash development and state-of-the-art rich media campaigns to interactive voice response and location-based mobile campaigns, Proximity Blue ensures brands are making an impact when they digitally interact with their audience.
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SMS :
Want to join the conversation with your customers? We develop SMS text messages that can be used to deliver everything from contests to surveys, not to mention branded content information. This type of messaging can be integrated with product labeling or any of our custom print or digital signage.
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INTERACTIVE TOUCH SCREENS & DIGITAL SIGNAGE :
Capture the attention of customers on-the-go by leveraging digital signage that can be used to further augment your digital marketing efforts. Engage your audience with branded animations and videos, or utilize touch-sensitive screens that provide a truly unique and interactive consumer experience. We provide a wide variety of screen sizes to meet any business need.
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PROXIMITY BLUE STREET TEAM :
Don't just get in touch with customers, get face-to-face with them! Our street team gives any branded marketing campaign a personal touch. We only work with the most highy-trained, professionals, teams that make it their mission to be friendly and engaging, and ultimately, represent your brand with pride. To add even more brand value, our teams can be equipped with body screens; portable digital screens that carry your message to the masses.
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MOBILE CONTENT / OPTIMIZATION :
Creativity is the key to any winning marketing campaign. Our team combines the technological know-how with an eye for design to develop marketing messages that pop. Our design services can be employed across the Web and on mobile devices.
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CREATIVE SERVICES:
Our creative services include design in graphics, web, signage, animation, video, as well as any other of your marketing needs.
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